Omnichannel & Digital Manager

Main Responsibilities

• Designing personalized multichannel campaigns (F2F, remote, web, events, DEM, partners).
• Collaborating with marketing teams to plan and improve upcoming campaigns.
• Implementing and optimizing campaigns
• Participating in omnichannel activities related to corporate websites and internal initiatives.
• Defining campaign KPIs and monitoring their performance.
• Cooperation with marketing in selecting the best multi-channel promotion tools for each project (e-marketing tools, customer applications, social media channels, email marketing and various models of online campaigns),
• Implementation of projects according to the agreed budget, schedule and evaluation indicators (KPIs).
• Supplier supervision regarding the implementation and implementation of multi-channel promotion projects assessing the effectiveness of multi-channel promotion projects and preparing key conclusions regarding the analysis of the effectiveness of implemented projects,
• Deploying and developing applications, implementing and developing tools (intranet, company website, social media),
• Training of Product Managers on new technologies and solutions in the field of multi-channel promotion

Requirements:

• University degree (preferably in Marketing, Business, Digital, or a related field)
• Minimum 5 years of experience in Omnichannel/Digital roles within companies or agencies/consulting firms
• Strong skills in omnichannel campaign management, data analysis, KPI setting, and customer profiling
• Advanced MS Office (MS Excel and PowerBI) skills and solid CRM knowledge
• Passion for Digital Marketing combined with a proactive, “can-do” mindset
• Ability to translate complex data into clear, actionable recommendations
• Strong interpersonal and influencing skills, including experience facilitating workshops
• Advanced English
• Nice to have: experience in the medical industry.